Strategy
Vodafone
Innovation can help a business streamline for efficiency. But to extend upwards and create entirely new opportunity, we innovate in a particular way. We shifted Vodafone’s development and future-planning model to truly centre the user experience, developing a future vision and several new propositions.
Strategy
VIVAT
We create opportunity at the intersection of strategy, creativity, and applied technology. Working with the highest and broadest array of the executive team and board, we led VIVAT—a leading insurance and pension organisation—to discover new paths to earn, maintain, and extend high-value relationships in the digital age.
Strategy
Future Society
We launched The Future Society, a circle of multi-disciplinary creators—from entrepreneurs and executives to artists and academics—to ideate how technology will shape society. By being the ones to convene and spark exciting conversations, the team at VodafoneZiggo can lead—rather than follow— based on positive and exciting trends and seed their value in a better tomorrow.
Learning
BankGiroLoterij
We brought digital structure, new partnerships, and the power of data to help BankGiro Lottery, better-leverage the power of their proposition. Along with their marketing and online teams, we developed a fresh and exciting product strategy with tools to attract higher participation and make better returns on marketing investments.
Digital Content
Hewlett Packard
We rebuilt a complete HP store in virtual 3D, encouraging buyer exploration at three high-traffic locations in the lead-up to the Christmas shopping season. Digital shopping is one of the highest-impact boosts of offline purchasing, and HP’s unforgettably eye-catching, immersive virtual reality experiences draw more visitors to interact with premium products and connect with the HP brand.
Digital Content
Albert Heijn
With a custom 3D augmented reality app developed especially for The Netherlands’ largest supermarket chain Albert Heijn, customers ‘scan’ products with their own smartphone camera for helpful information such as nutritional values, a full allergy assessment, food origin, and recipe suggestions—gamifying informed purchasing to delight customers.
Digital Content
The Voice
With 360º footage of the sets of its Dutch and German versions, The Voice became the first major TV format that made the leap to virtual reality. Mapping to exclusive levels unlocked with loyalty points, fans can experience what it’s like to be backstage as a contestant, and to step out and perform centre stage.
Digital Content
Chiquita Bananas
To educate banana-loving consumers about its good work around future sustainability, we partnered with the Chiquita brand and Shazam to implement visual recognition technology with special codes on 220 million of its iconic blue stickers. Consumers experience Chiquita’s commitment to its innovative growing and harvesting, education, quality, environment and people from farm to supermarket to kitchen.
Digital Content
Beekse Bergen
For one of the Netherlands’ most famous safari parks, we developed a deep-learning, AR/VR-ready app to enhance the public’s wildlife experience with technology, entertainment, and education. As they explore, visitors tap in to build enthusiasm with fascinating facts, building appreciation as they observe animal life and habitats.
Ventures
Fitchannel
Tailoring to different target audiences and needs, Fitchannel—the biggest and fastest-growing health and fitness platform in the Netherlands—delivers high-quality content, guidance, encouragement, and balanced-eating programs thanks to advanced technology. A data flow foundation turns any device into a personal trainer, encouraging success both for its clientele and for Fitchannel’s brand awareness and conversion rate.
Digital Content
PON (Audi, VW, Porsche)
We developed City of the Future, an immersive simulation of a self-driving car, to excite and engage brand fans with a vision of urban mobility 20-50 years from now. On five high-resolution screens, we pose fascinating questions—Will we fly around town? Is the city connected through a maze of underground tunnels in order to keep the heritage of the old city centre intact?—to position PON as a thought leader and innovator for human movement.
Ventures
EarthToday
For EarthToday—a mission to increase awareness and funding for land conservation on a global scale—we created an engagement platform to unite them with consumers in the shared goal of protecting the planet. We help existing brands engage Millennial and Gen Z generations in particular, knowing this growing cohort of conscious consumers tend to put more loyalty towards purpose-driven brands.
Ventures
HearHear
Our youngest venture is a media company combining brand strategy and journalistic excellence to empower audiences to question and vote together. Built with security and privacy as first principles—anonymity fuels honesty—this in-person, offline, or fully digital experience can be applied in company all-hands, meetings, talks, conferences, webinars, Q&As, or AMAs and helps brands stand out and encourage a strong point-of-view.